BEWARE OF WHAT YOU SHARE

Concepting, Production Management, Storyboarding, Art Direction

OUTPUT

Menactra

BRAND

Sanofi

CLIENT

PROBLEM

When the NZ government noticed a spike in the deadly Meningitis disease among young adults in shared living spaces, they enlisted the help of Sanofi to promote their Meningitis vaccine 'Menactra' to combat this health burden.

With a target audience of 16-25 year olds we knew we would need to do something a little drastic to capture their attention.

So, with a tiny budget we thought we would re-write the rules of ASMR and make one of the grossest sounding animations of the year.

BEWARE OF WHAT YOU SHARE

OUTPUT

BRAND

CLIENT

PROBLEM

RESULT